100% BDF
Velocity Lite
An SFN, localized leads program built for the smaller flooring dealer.
100% BDF
Velocity Prime
Perfect for the flooring dealer looking for a custom website, fresh content, improved SEO, and additional brands to promote.
100% BDF
Velocity Premium
Our most popular program, Premium is tailor-made for retailers looking to grow their business through a more extensive selection of flooring and other products.
100% BDF
Velocity Platinum
Our crown jewel, Platinum is for the retailer that wants it all: multiple flooring options, multiple categories, and multiple locations, all hyper-focused to create maximum impact.
CATALOGS
- SHAW Catalogs
- Additional Integrated Catalogs
- Brand List
ROOMVO Room Visualization
Website Design
- Website Focus
- SFN Designed Template
- Custom Designed Site
PROMOTIONS
- Shaw National Sales
- Year-Round Velocity Promotions
- Custom Promotions
LEAD GENERATION ACTIONS
EMAIL AUTOMATION
- Auto Email Response
- Email Drip Response
- VELOCITY LEAD MANAGEMENT
- CRM LEAD INTEGRATIONS
- QFLoors
- RFMS
- Others Available
- DASHBOARD / ANALYTICS
- INSIGHT Dashboard
- Strategy
- SUPPORT
- Email & Phone
- Account Management
RATINGS & REVIEWS
- Website Reviews by SWELL
- SWELL Review Management
SEO
- Technical Optimization (all pages6
- Content Optimization Package
CALL TRACKING
- Phone Leads
- Recording - subject to monthly maximum
- Transcription
RUGS.SHOP ECOMMERCE
ACCEPT ONLINE PAYMENTS
- QProPay, SWELL or Mountaintop - With Approval
- APPLY FOR FINANCING
- ADD-ON SERVICES INCLUDED
- E-COMMERCE READY
- SOCIAL MEDIA LINKS
SOCIAL CONTENT
- Promoboxx Content
- Shaw National Sales
- Year-Round Velocity Promotions
SHAW / SFN CONTENT
BLOG CONTENT (SEO)
PODIUM DISPLAY PROMOTIONS
COMMERCIAL FLOORING
ADDITIONAL CONTENT CATEGORIES
SFN WEBSITE LISTING
ACCESSIBILITY
SETUP (one-time)
LITE
-
CATALOGS
-
SHAW Catalogs
✅
- Additional Integrated Catalogs ❌
- Brand List ❌
-
ROOMVO Room Visualization
✅
-
Website Design
- Website Focus Flooring
-
SFN Designed Template
✅
- Custom Designed Site ❌
-
PROMOTIONS
-
Shaw National Sales
✅
- Year-Round Velocity Promotions ❌
- Custom Promotions ❌
-
LEAD GENERATION ACTIONS
3 Lead Forms -
Contact Us, Apply for Financing, Schedule an Appointment
-
EMAIL AUTOMATION
-
Auto Email Response
✅
- Email Drip Response ❌
-
VELOCITY LEAD MANAGEMENT
✅
- CRM LEAD INTEGRATIONS
-
QFLoors
✅
- RFMS ❌
- Others Available ❌
- DASHBOARD / ANALYTICS
-
INSIGHT Dashboard
✅
- Strategy ❌
- SUPPORT
-
Email & Phone
✅
- Account Management ❌
-
RATINGS & REVIEWS
-
Website Reviews by SWELL
✅
- SWELL Review Management Add-On
-
SEO
-
Technical Optimization (all pages6
✅
- Content Optimization Package
-
CALL TRACKING
-
Phone Leads
✅
-
Recording - subject to monthly maximum
✅
- Transcription ❌
-
RUGS.SHOP ECOMMERCE
-
ACCEPT ONLINE PAYMENTS
-
QProPay, SWELL or Mountaintop - With Approval
✅
-
APPLY FOR FINANCING
✅
- ADD-ON SERVICES INCLUDED ❌
- E-COMMERCE READY ❌
-
SOCIAL MEDIA LINKS
✅
-
SOCIAL CONTENT
-
Promoboxx Content
✅
-
Shaw National Sales
✅
- Year-Round Velocity Promotions ❌
-
SHAW / SFN CONTENT
✅
-
BLOG CONTENT (SEO)
Quarterly -
PODIUM DISPLAY PROMOTIONS
✅
-
COMMERCIAL FLOORING
❌ -
ADDITIONAL CONTENT CATEGORIES
❌ -
SFN WEBSITE LISTING
✅
-
ACCESSIBILITY
✅
-
SETUP (one-time)
$399
PRIME
-
CATALOGS
-
SHAW Catalogs
✅
- Additional Integrated Catalogs +1 Manufacturer per Category
-
Brand List
✅
-
ROOMVO Room Visualization
✅
-
Website Design
- Website Focus Flooring
- SFN Designed Template ❌
-
Custom Designed Site
✅
-
PROMOTIONS
-
Shaw National Sales
✅
-
Year-Round Velocity Promotions
✅
- Custom Promotions ❌
-
LEAD GENERATION ACTIONS
4 Lead Forms -
Year-Round Coupon, Contact Us, Apply for Financing, Schedule an Appointment, Get an Estimate
-
EMAIL AUTOMATION
-
Auto Email Response
✅
- Email Drip Response ❌
-
VELOCITY LEAD MANAGEMENT
✅
- CRM LEAD INTEGRATIONS
-
QFLoors
✅
- RFMS ❌
- Others Available ❌
- DASHBOARD / ANALYTICS
-
INSIGHT Dashboard
✅
- Strategy Quarterly Calls
- SUPPORT
-
Email & Phone
✅
-
Account Management
✅
-
RATINGS & REVIEWS
-
Website Reviews by SWELL
✅
- SWELL Review Management Add-On
-
SEO
-
Technical Optimization (all pages6
✅
- Content Optimization Package Add-On
-
CALL TRACKING
-
Phone Leads
✅
-
Recording - subject to monthly maximum
✅
- Transcription ❌
-
RUGS.SHOP ECOMMERCE
✅
-
ACCEPT ONLINE PAYMENTS
-
QProPay, SWELL or Mountaintop - With Approval
✅
-
APPLY FOR FINANCING
✅
- ADD-ON SERVICES INCLUDED Choose 1
- E-COMMERCE READY ❌
-
SOCIAL MEDIA LINKS
✅
-
SOCIAL CONTENT
-
Promoboxx Content
✅
-
Shaw National Sales
✅
- Year-Round Velocity Promotions ❌
-
SHAW / SFN CONTENT
✅
-
BLOG CONTENT (SEO)
1 Blog / Month -
PODIUM DISPLAY PROMOTIONS
✅
-
COMMERCIAL FLOORING
❌ -
ADDITIONAL CONTENT CATEGORIES
❌ -
SFN WEBSITE LISTING
✅
-
ACCESSIBILITY
✅
-
SETUP (one-time)
$1,700
PREMIUM
-
CATALOGS
-
SHAW Catalogs
✅
- Additional Integrated Catalogs +4 Manufacturer per Category
-
Brand List
✅
-
ROOMVO Room Visualization
✅
-
Website Design
- Website Focus + Other Services
- SFN Designed Template ❌
-
Custom Designed Site
✅
-
PROMOTIONS
-
Shaw National Sales
✅
-
Year-Round Velocity Promotions
✅
- Custom Promotions Add-On
-
LEAD GENERATION ACTIONS
6 Lead Forms -
Year-Round Coupon, Contact Us, Apply for Financing, Schedule an Appointment, Get an Estimate, Shop at Home
-
EMAIL AUTOMATION
-
Auto Email Response
✅
- Email Drip Response + 3 Email Drip Responses
-
VELOCITY LEAD MANAGEMENT
✅
- CRM LEAD INTEGRATIONS
-
QFLoors
✅
-
RFMS
✅
-
Others Available
✅
- DASHBOARD / ANALYTICS
-
INSIGHT Dashboard
✅
- Strategy Monthly Calls
- SUPPORT
-
Email & Phone
✅
-
Account Management
✅
-
RATINGS & REVIEWS
-
Website Reviews by SWELL
✅
- SWELL Review Management + SWELL Review Management (one location)
-
SEO
-
Technical Optimization (all pages6
✅
- Content Optimization Package Add-On
-
CALL TRACKING
-
Phone Leads
✅
-
Recording - subject to monthly maximum
✅
-
Transcription
✅
-
RUGS.SHOP ECOMMERCE
✅
-
ACCEPT ONLINE PAYMENTS
-
QProPay, SWELL or Mountaintop - With Approval
✅
-
APPLY FOR FINANCING
✅
- ADD-ON SERVICES INCLUDED Choose 2
- E-COMMERCE READY ADD-ON / ADDITIONAL
-
SOCIAL MEDIA LINKS
✅
-
SOCIAL CONTENT
-
Promoboxx Content
✅
-
Shaw National Sales
✅
-
Year-Round Velocity Promotions
✅
-
SHAW / SFN CONTENT
✅
-
BLOG CONTENT (SEO)
2 Blogs / Month -
PODIUM DISPLAY PROMOTIONS
✅
-
COMMERCIAL FLOORING
✅
-
ADDITIONAL CONTENT CATEGORIES
Choose up to 3 Content Categories -
SFN WEBSITE LISTING
✅
-
ACCESSIBILITY
✅
-
SETUP (one-time)
$2,900
PLATINUM
-
CATALOGS
-
SHAW Catalogs
✅
- Additional Integrated Catalogs + Unlimited Manufacturers
-
Brand List
✅
-
ROOMVO Room Visualization
✅
-
Website Design
- Website Focus + Other Services
- SFN Designed Template ❌
-
Custom Designed Site
✅
-
PROMOTIONS
-
Shaw National Sales
✅
-
Year-Round Velocity Promotions
✅
- Custom Promotions Add-On
-
LEAD GENERATION ACTIONS
UNLIMITED LEAD FORMS -
Year-Round Coupon, Contact Us, Apply for Financing, Schedule an Appointment, Get an Estimate, Shop at Home, Plus more…
-
EMAIL AUTOMATION
-
Auto Email Response
✅
- Email Drip Response + 5 Email Drip Responses
-
VELOCITY LEAD MANAGEMENT
✅
- CRM LEAD INTEGRATIONS
-
QFLoors
✅
-
RFMS
✅
-
Others Available
✅
- DASHBOARD / ANALYTICS
-
INSIGHT Dashboard
✅
- Strategy + Monthly Calls & Quarterly Strategy Sessions
- SUPPORT
-
Email & Phone
✅
-
Account Management
✅
-
RATINGS & REVIEWS
-
Website Reviews by SWELL
✅
- SWELL Review Management + SWELL Solution (one location)
-
SEO
-
Technical Optimization (all pages6
✅
- Content Optimization Package Add-On
-
CALL TRACKING
-
Phone Leads
✅
-
Recording - subject to monthly maximum
✅
-
Transcription
✅
-
RUGS.SHOP ECOMMERCE
✅
-
ACCEPT ONLINE PAYMENTS
-
QProPay, SWELL or Mountaintop - With Approval
✅
-
APPLY FOR FINANCING
✅
- ADD-ON SERVICES INCLUDED Choose 3
- E-COMMERCE READY ADD-ON / ADDITIONAL
-
SOCIAL MEDIA LINKS
✅
-
SOCIAL CONTENT
-
Promoboxx Content
✅
-
Shaw National Sales
✅
-
Year-Round Velocity Promotions
✅
-
SHAW / SFN CONTENT
✅
-
BLOG CONTENT (SEO)
3 Blogs / Month -
PODIUM DISPLAY PROMOTIONS
✅
-
COMMERCIAL FLOORING
✅
-
ADDITIONAL CONTENT CATEGORIES
Unlimited Content Categories -
SFN WEBSITE LISTING
✅
-
ACCESSIBILITY
✅
-
SETUP (one-time)
$3,500
Add-On Services
- CAREER & JOB POSTINGS
- CUSTOM PAYMENT INTEGRATION
- SHOP AT HOME (SCHEDULER)
- CUSTOM PROMOS
- SOCIAL FEED (EMBED)
- IP / STORE FINDER
- IN-STOCK
- ADDITIONAL CRM INTEGRATION
CONTENT CATEGORIES
SWELL CUSTOMER ENGAGEMENT
- Display Reviews
- Generate Reviews
- Webchat
- Scheduling
- Text Messaging
- Surveys
- Payments
- COMPLETE SWELL SOLUTION
LITE
- CAREER & JOB POSTINGS ❌
- CUSTOM PAYMENT INTEGRATION ❌
- SHOP AT HOME (SCHEDULER) ❌
- CUSTOM PROMOS ❌
- SOCIAL FEED (EMBED) ❌
- IP / STORE FINDER ❌
- IN-STOCK ❌
- ADDITIONAL CRM INTEGRATION ❌
-
CONTENT CATEGORIES
- N/A
-
SWELL CUSTOMER ENGAGEMENT
ADD-ON -
Display Reviews
✅
- Generate Reviews ❌
- Webchat ❌
- Scheduling ❌
- Text Messaging ❌
- Surveys ❌
- Payments ❌
-
COMPLETE SWELL SOLUTION
UPGRADE: $150/month/location
-
+ $125/month/per add'l location
PRIME
-
CAREER & JOB POSTINGS
✅
-
CUSTOM PAYMENT INTEGRATION
✅
-
SHOP AT HOME (SCHEDULER)
✅
- 1 Location
- CUSTOM PROMOS ❌
- SOCIAL FEED (EMBED) ❌
- IP / STORE FINDER ❌
- IN-STOCK ❌
- ADDITIONAL CRM INTEGRATION N/A
-
CONTENT CATEGORIES
- Additional
-
SWELL CUSTOMER ENGAGEMENT
ADD-ON -
Display Reviews
✅
- Generate Reviews ❌
- Webchat ❌
- Scheduling ❌
- Text Messaging ❌
- Surveys ❌
- Payments ❌
-
COMPLETE SWELL SOLUTION
UPGRADE: $150/month/location
-
+ $125/month/per add'l location
PREMIUM
-
CAREER & JOB POSTINGS
✅
-
CUSTOM PAYMENT INTEGRATION
✅
-
SHOP AT HOME (SCHEDULER)
✅
- 2 Locations
- CUSTOM PROMOS 1 Promo/Year
-
SOCIAL FEED (EMBED)
✅
-
IP / STORE FINDER
✅
-
IN-STOCK
✅
-
Automated In-stock wtih QFloors or RFMS
-
Client Maintained Data (additional)
-
ADDITIONAL CRM INTEGRATION
Available, ask about other options
-
CONTENT CATEGORIES
-
Cabinets, Countertops, Paint, Window Treatments, Kitchen & Bath, Remodeling, Commercial Services, Hardware/DIY, Interior Design Services, Lighting, Furniture, SHAW Turf
-
SWELL CUSTOMER ENGAGEMENT
Review Management - 1 Location -
Display Reviews
✅
-
Generate Reviews
✅
- Webchat ❌
- Scheduling ❌
- Text Messaging ❌
- Surveys ❌
- Payments ❌
-
COMPLETE SWELL SOLUTION
UPGRADE: $150/month/location
-
+ $125/month/per add'l location
PLATINUM
-
CAREER & JOB POSTINGS
✅
-
CUSTOM PAYMENT INTEGRATION
✅
-
SHOP AT HOME (SCHEDULER)
✅
- 2 Locations
- CUSTOM PROMOS 1 Promo/Year
-
SOCIAL FEED (EMBED)
✅
-
IP / STORE FINDER
✅
-
IN-STOCK
✅
-
Automated In-stock wtih QFloors or RFMS
-
Client Maintained Data (additional)
-
ADDITIONAL CRM INTEGRATION
Available, ask about other options
-
CONTENT CATEGORIES
-
Cabinets, Countertops, Paint, Window Treatments, Kitchen & Bath, Remodeling, Commercial Services, Hardware/DIY, Interior Design Services, Lighting, Furniture, SHAW Turf
-
SWELL CUSTOMER ENGAGEMENT
Review Management - 1 Location -
Display Reviews
✅
-
Generate Reviews
✅
- Webchat ❌
- Scheduling ❌
- Text Messaging ❌
- Surveys ❌
- Payments ❌
-
COMPLETE SWELL SOLUTION
UPGRADE: $150/month/location
-
+ $125/month/per add'l location
Bonus* QPro Software
- Business Management Software
- Invoicing
- Inventory
- Job Costing
- Product Catalogs / B2B
- Catalog Pricing
- Quotes / Sales Orders
- Purchase Orders
- Accounting via Quickbooks Online
- Additional Integrations Available
- QProPay**
*Must signup at convention and put in use by March 1, 2022. **QProPay usage covers 3 User Licence after 6 months
LITE
- Business Management Software Included
-
Invoicing
✅
-
Inventory
✅
-
Job Costing
✅
-
Product Catalogs / B2B
✅
-
Catalog Pricing
✅
-
Quotes / Sales Orders
✅
-
Purchase Orders
✅
-
Accounting via Quickbooks Online
✅
-
Additional Integrations Available
✅
-
QProPay**
✅
-
*Must signup at convention and put in use by March 1, 2022. **QProPay usage covers 3 User Licence after 6 months
3 User License & Training - first 6 months
$1700+ Value (included) -
3 User License & Training - first 6 months
$1700+ Value (included)
PRIME
- Business Management Software Included
-
Invoicing
✅
-
Inventory
✅
-
Job Costing
✅
-
Product Catalogs / B2B
✅
-
Catalog Pricing
✅
-
Quotes / Sales Orders
✅
-
Purchase Orders
✅
-
Accounting via Quickbooks Online
✅
-
Additional Integrations Available
✅
-
QProPay**
✅
-
*Must signup at convention and put in use by March 1, 2022. **QProPay usage covers 3 User Licence after 6 months
3 User License & Training - first 6 months
-
3 User License & Training - first 6 months
$1700+ Value (included)
PREMIUM
- Business Management Software Included
-
Invoicing
✅
-
Inventory
✅
-
Job Costing
✅
-
Product Catalogs / B2B
✅
-
Catalog Pricing
✅
-
Quotes / Sales Orders
✅
-
Purchase Orders
✅
-
Accounting via Quickbooks Online
✅
-
Additional Integrations Available
✅
-
QProPay**
✅
-
*Must signup at convention and put in use by March 1, 2022. **QProPay usage covers 3 User Licence after 6 months
3 User License & Training - first 6 months
-
3 User License & Training - first 6 months
$1700+ Value (included)
PLATINUM
- Business Management Software Included
-
Invoicing
✅
-
Inventory
✅
-
Job Costing
✅
-
Product Catalogs / B2B
✅
-
Catalog Pricing
✅
-
Quotes / Sales Orders
✅
-
Purchase Orders
✅
-
Accounting via Quickbooks Online
✅
-
Additional Integrations Available
✅
-
QProPay**
✅
-
*Must signup at convention and put in use by March 1, 2022. **QProPay usage covers 3 User Licence after 6 months
3 User License & Training - first 6 months
-
3 User License & Training - first 6 months
$1700+ Value (included)